中文传媒：2025年预计净利润同比降58.36% - 65.07%

Core Viewpoint - The company expects a significant decline in net profit for the fiscal year 2025, with projections indicating a drop of 58.36% to 65.07% compared to the previous year, primarily due to changes in the ordering method for educational materials and a decrease in gaming revenue [1] Financial Performance - The projected net profit attributable to shareholders for 2025 is estimated to be between 260 million to 310 million yuan, down from 744 million yuan in the same period last year, representing a decline of 58.36% to 65.07% [1] - The expected non-recurring net profit for 2025 is forecasted to be between -390 million to -320 million yuan, a decrease of 146.62% to 156.82% compared to the previous year's non-recurring net profit of 686 million yuan [1] Business Segments - The decline in performance is attributed to changes in the ordering method for educational supplementary materials starting from the autumn semester of 2024, leading to a decrease in revenue and profit from this segment [1] - The gaming business is also facing challenges, with some existing games entering the later stages of their lifecycle, resulting in reduced recharge revenue, while new products are still under development, contributing to a decline in both scale and profit from this segment [1]