金融活水润泽文旅小微 多方聚力共绘发展新篇

Core Insights - The "Golden Enterprise Project - Visa Promoting Cultural and Tourism Consumption, Micro and Small Enterprises Financial Empowerment Plan" aims to enhance the financial resilience of micro and small enterprises in the cultural and tourism sectors, promoting high-quality development of the private economy in these industries [1][2] Group 1: Project Overview - The project is organized by the China Financial Education Development Foundation and Visa, with support from various local organizations, and focuses on integrating financial services with cultural and tourism sectors [1] - The initiative has been implemented in 20 cities across China, reaching over 30,000 micro and small enterprises, thereby injecting financial resources into the cultural and tourism sectors [2][3] Group 2: Implementation and Activities - The project employs both online and offline formats, focusing on specific local cultural and tourism development characteristics, and covers areas such as "Cultural Tourism + Foreign Trade," "Cultural Tourism + Commerce," and "Cultural Tourism + AI" [3] - It includes specialized training and expert-led online lectures to help enterprises understand financial support policies and opportunities in the cultural and tourism sectors, enhancing skills in cross-border payment optimization and digital marketing [3]