Macy's Store Rationalization Sharpens Focus on Higher-Return Markets
Macy'sMacy's(US:M) ZACKS·2026-01-19 18:15

Core Insights - Macy's Inc. is implementing a disciplined store rationalization program to enhance returns and long-term profitability through its Bold New Chapter strategy, focusing on high-performing locations and markets [1][5] Sales Performance - In the third quarter of fiscal 2025, total net sales saw a modest decline year over year, attributed entirely to store closures, with 64 non-go-forward stores closed last year, impacting approximately $160 million in sales from the prior year [2][11] - Excluding the impact of store closures, Macy's sales grew by about 2.9%, indicating the strength of the remaining portfolio [2] Comparable Store Sales - Comparable sales for go-forward locations increased by approximately 2.3% during the quarter, outperforming the overall Macy's brand [3][11] - The Reimagine 125 stores achieved a stronger comparable sales growth of roughly 2.7%, demonstrating the effectiveness of focused investments in higher-quality locations [3] Expense Management - Store rationalization has led to a reduction in SG&A expenses by about $40 million year over year, contributing to an improvement in SG&A leverage by nearly 90 basis points [4][11] - The company continues to reinvest in its go-forward business while maintaining cost discipline [4] Strategic Focus - Macy's store rationalization strategy reflects a transition to a leaner, return-driven operating model, enhancing capital efficiency and positioning the business for sustainable long-term growth [5] Valuation and Estimates - Macy's shares have increased by 78.1% over the past six months, outperforming the industry growth of 57.8% [10] - The company is currently trading at a forward 12-month price-to-sales ratio of 0.27X, below the industry average of 0.52X [12] - The Zacks Consensus Estimate for Macy's fiscal 2025 earnings indicates a year-over-year decline of 16.7%, while fiscal 2026 estimates suggest a slight increase of 1.7% [13]