Core Viewpoint - Jinan's Commerce Bureau plans to launch a series of consumer promotion measures by 2026, including subsidies for automobiles and home appliances, as well as innovative initiatives like "ticket root consumption reduction" and "reward invoices" to stimulate market activity [1][2]. Group 1: Consumer Promotion Measures - In 2022, Jinan's Commerce Bureau expanded subsidy categories from 8 to 12, including digital products for the first time, and issued nearly 40 billion yuan in national subsidies, leading to over 350 billion yuan in direct consumption [2]. - The new automobile subsidy program includes 50 million yuan in national funds, with a maximum subsidy of 12,000 yuan, marking a record for Jinan [2][3]. - The home appliance replacement policy offers up to 1,500 yuan for energy-efficient appliances and 500 yuan for digital products, creating a comprehensive subsidy matrix during the Spring Festival [3]. Group 2: Innovative Consumption Strategies - Jinan was selected as a pilot city for the Ministry of Commerce's "three new" initiatives (new formats, new models, new scenarios), aiming to enhance service consumption and drive economic growth [4]. - The "ticket root consumption reduction" policy allows consumers to receive discounts based on various tickets, linking travel, dining, and entertainment to create a complete consumption experience [4]. - The "reward invoice" initiative will run for six months, focusing on high-frequency consumption areas like dining and retail, with monthly draws offering prizes up to 800 yuan to encourage consumer participation [6]. Group 3: Infrastructure and Resource Recovery - Jinan is enhancing urban and rural consumption infrastructure, with 185 convenience stores established within a 15-minute walk for urban residents and logistics centers covering rural areas [7]. - The city aims to exceed 3,000 recycling points through an "Internet + recycling" model, promoting digital transformation in commerce and logistics [7].
武毅:今年济南将实施凭票根、发票可享消费打折
Qi Lu Wan Bao·2026-01-20 00:30