趋势研判！2026年中国刺绣机行业壁垒、产业链、产量、产值、出口额、竞争格局及发展趋势：技术更新迭代较快，行业进入恢复性增长的周期[图]

Core Viewpoint - The embroidery machine industry, particularly in China, is experiencing a recovery phase with significant growth in production and export values, driven by global economic recovery and increased demand in downstream industries [1][5]. Industry Definition and Classification - Embroidery machines, also known as sewing machines for embroidery, are categorized into ordinary mechanical embroidery machines and computer embroidery machines, with the latter being the dominant type in the market [2][3]. - Computer embroidery machines can be further divided into single-head and multi-head machines, showcasing advanced technology and automation capabilities [2]. Current Industry Status - China is the world's leading manufacturer of computer embroidery machines, accounting for approximately 80% of global production [3][4]. - The industry is entering a phase of recovery, with production expected to grow from 60,000 units in 2023 to 69,000 units in 2024, and further to 78,000 units in 2025 [4]. Industry Value - The industry value is projected to increase from 5 billion yuan in 2023 to 7.5 billion yuan in 2024, and potentially exceed 10 billion yuan in 2025 [4][5]. Export Growth - China's embroidery machine exports are expected to reach 4.864 billion yuan in 2024, marking a year-on-year increase of 39.96%, and further grow to 6.614 billion yuan in 2025 [5]. Industry Chain - The upstream of the embroidery machine industry includes raw materials like steel and electronic components, while the midstream involves manufacturing processes, and the downstream applications span various sectors such as fashion and home textiles [6]. Industry Barriers - The computer embroidery machine sector is characterized by high technical barriers, requiring strong R&D capabilities, as well as challenges related to production equipment, branding, and talent [7]. Competitive Landscape - The global market is dominated by brands from China and Japan, with Japanese companies like Tajima and Barudan leading in high-end segments, while Chinese brands are gaining ground in mid to low-end markets [9]. - Key players in the domestic market include Zhejiang Xinsong Technology, Zhejiang Yuelong, and others, with increasing concentration as leading firms enhance their competitive advantages [9][10]. Development Trends 1. Market Growth Potential: The downstream textile and apparel industries are expected to drive demand for embroidery machines, supported by government policies promoting consumption [11]. 2. Concentration of Leading Enterprises: The competitive landscape is shifting towards larger firms with better resources, leading to a decline in the market share of smaller companies [12]. 3. Demand for High-Performance Machines: There is a growing demand for multi-head and high-speed embroidery machines to improve efficiency in the competitive textile sector [13][14]. 4. Intelligent and Green Development: The industry is moving towards smart, digital, and environmentally friendly solutions, incorporating advanced technologies for production efficiency [15]. 5. Expansion of Application Fields: The scope of embroidery machines is broadening to include specialized applications, reflecting a shift towards differentiation and innovation in product offerings [16].