战略聚焦生态赋能，艺龙酒店科技开启出海合作新篇章

Core Insights - Elong Hotel Technology Group successfully held a strategic cooperation launch event in Kuala Lumpur, Malaysia, marking a significant step in its "ecological overseas" strategy announced for the end of 2025 [1][2] - The partnership aligns with the broader context of China and Malaysia's commitment to building a high-level community of shared destiny and Malaysia's promotion of the "2026 Malaysia Tourism Year," indicating substantial market potential [2] Strategic Development - Elong Hotel Technology is shifting from a traditional single-brand authorization model to a more sustainable "ecological overseas" approach, which includes a comprehensive hotel investment and operation solution validated by the Chinese market [4][5] - The strategy aims to address key challenges faced by Chinese hotel brands abroad, such as localization, weak supply chain support, and high operational costs, while providing local partners with advanced digital technologies and management innovations [5] Support Systems - The "ecological overseas" strategy is supported by a robust operational platform, focusing on digital technology and a global supply chain [6] - Elong has completed the technical infrastructure for international markets, including a multi-currency, multi-language PMS system, and plans to launch its "Digital Empowerment Product 3.0" by December 2025, featuring AI-driven tools [6][12] - To tackle challenges in overseas procurement and logistics, Elong is establishing overseas warehouses in key regions like Southeast Asia, enhancing cost control and logistics efficiency [8] Future Vision - The ultimate goal of Elong's "ecological overseas" model is to create deep connections with local partners, enabling a flexible and adaptive approach to market expansion while sharing growth benefits [13] - The company plans to focus on regions with strong trade ties to China and significant market growth potential, aiming to build a sustainable and culturally rich future in the global accommodation industry [13]