去年访港旅客约4990万人次 同比增长12%

Core Insights - The Hong Kong Tourism Board reported that the total number of visitors to Hong Kong in 2025 is expected to reach approximately 49.9 million, representing a year-on-year increase of 12% [1] Visitor Statistics - Mainland visitors are projected to be around 37.8 million, showing a year-on-year growth of about 11%, which accounts for 76% of the total visitor numbers [1] - Non-mainland visitors are expected to reach approximately 12.1 million, with a year-on-year increase of 15%, making up 24% of the total [1] - Notable growth in non-mainland markets includes Japan, Vietnam, and Australia, with increases of 25% or more, while short-haul markets like the Philippines, Thailand, Vietnam, and India also performed well [1] Visitor Experience - Overnight visitors have an average length of stay of 3.1 nights, and their satisfaction rating for the visit to Hong Kong is 8.9 out of 10 [1] Market Trends - The Executive Director of the Hong Kong Tourism Promotion Association noted that Hong Kong has been particularly popular among mainland visitors, driven by large events such as concerts at Kai Tak Sports Park [1] - The gradual restoration of flights between Hong Kong and countries like the United States and Australia is contributing to an increase in long-haul travelers [1] - The proximity of Southeast Asia to Hong Kong has led to strong demand from residents in that region, boosting short-haul market growth [1]