Secondary Market Inventory Solution Another Raises Over $2.5 Million in Seed Round
Yahoo Finance·2026-01-20 12:30

Core Insights - The fashion industry frequently faces excess inventory issues, with brands often unable to sell all produced items, leading to a need for effective management of secondary sales channels [1] - Another, an AI-powered platform founded in 2024, aims to streamline off-channel operations for retailers by providing centralized data management and automation, serving around 30 clients across various market segments [2][4] Funding and Growth - On January 15, Another announced the closure of an oversubscribed seed funding round exceeding $2.5 million, bringing total funding to $2.9 million, which will be used for team expansion and product development, with a new offering expected in summer 2026 [3] Market Dynamics - The off-price market operates at a faster pace compared to traditional fashion production cycles, necessitating specialized inventory management tools to avoid revenue loss and environmental costs associated with unsold goods [5][6] - Brands often miss opportunities to maximize revenue and margins due to a lack of insights into product value over time and the timing of inventory movement, leading to inefficiencies in the off-channel inventory process [6]