Core Insights - The core theme of the event was "拼³" which signifies the company's commitment to excellence through collaboration and quality in products, branding, and consumer experience [1] Group 1: Company Performance - In 2025, the company achieved a record high of 300,000 tons in premium sauce liquor storage, emphasizing its commitment to quality [2] - The brand value reached 162 billion yuan, supported by collaborations with major events like the Spring Festival Gala, enhancing national recognition [2] - The company reported a slight increase in distributor shipments compared to 2024, indicating a positive market response [2] Group 2: Market Position - The product "红花郎" has been recognized as the top-selling sauce liquor in the Chinese banquet market for three consecutive years from October 2022 to September 2025 [2][3] - The banquet consumption now accounts for 35% of the overall liquor market, highlighting the significance of this segment for the company [3] - The company plans to collaborate with the Central Radio and Television Station for the 2026 Spring Festival Gala, further enhancing its brand presence [3]
郎酒股份发布年度十大图片 红花郎在宴席市场夺“三连冠”
Zheng Quan Ri Bao Wang·2026-01-20 13:47