Group 1 - The core theme of the news is the launch of a new limited edition series of wines by Treasury Wine Estates (TWE) under the Penfolds brand, inspired by the upcoming Year of the Horse, incorporating traditional Chinese paper-cutting art with wine culture [1] - The new series includes several popular wines such as Bin 389, Grange, Bin 707, St. Henri, and FWT 585, showcasing the diversity of Penfolds' terroir and winemaking philosophy [2] - The Grange wine features mature fruit aromas, oak nut notes, and a blend of black licorice, fennel, and black olive, reflecting its long-standing flavor profile [2] Group 2 - Penfolds is a crucial part of TWE's overall business, contributing 57% of the EBITDA and 36% of net sales revenue in the fiscal year 2025 [3] - China is identified as a core market for the Penfolds brand, leading to increased promotional efforts and the introduction of localized innovative products since 2024 [3]
奔富推出全新马年限量系列礼盒
Jing Ji Wang·2026-01-21 03:13