数智赋能广西“桂字号”高质量发展暨“老字号”嘉年华举行

Group 1 - The event "Digital Intelligence Empowering Guangxi 'Gui Brand' High-Quality Development and 'Old Brand' Carnival" was held in Nanning, Guangxi, focusing on the digital transformation and high-quality development of local brands [1][2] - The theme of the event was "Digital Intelligence Initiates New Beginnings, United Efforts," aiming to implement the directives from the local government regarding the integration of artificial intelligence across various industries [2] - The event gathered representatives from procurement, member enterprises, and media to discuss new paths for the digital transformation of "Gui Brand" and "Old Brand" [2] Group 2 - The Director of the Market System Construction Department of the Guangxi Commerce Department, Jiang Yongshuang, acknowledged the significant achievements of the two promoting associations over the past year and emphasized the importance of continuing to support local brands and consumer confidence [5] - Xu Fengli, the president of the Guangxi Commerce Service Industry Development Promotion Association, outlined plans for 2025, including hosting the first Guangxi Sugarcane Culture Festival and expanding the reach of member products through various channels [7][8] - A strategic cooperation agreement was signed between the Guangxi Commerce Service Industry Development Promotion Association and iFLYTEK to explore new paths for digital transformation and brand upgrading through artificial intelligence [10]