Industrial Securities(SH:601377) 智通财经网·2026-01-21 08:13Core Viewpoint - The report from Industrial Securities highlights a gradual recovery in demand for consumer goods, particularly in the restaurant chain sector, including frozen foods and condiments, driven by the upcoming Spring Festival stocking season [1] Group 1: Restaurant Sector Recovery - The recovery in the restaurant sector is expected to be driven by both the restoration of dining volume and prices, with a focus on the upcoming peak stocking season [1] - The small B-end (small businesses) is showing better recovery momentum compared to the large B-end (large businesses), with a year-on-year increase of 2.2% in December 2025 for social retail restaurant revenue [2] - The overall growth in social retail dining indicates a shift in recovery momentum towards the small B-end, with consistent improvement in revenue contributions from this segment [2] Group 2: Pricing Strategies - Price recovery is anticipated to come from optimizing product and channel structures, as companies currently lack the ability to raise prices directly [3] - The consumer price index (CPI) has shown a transition from mild deflation to moderate inflation, indicating a gradual recovery in consumer confidence [3] Group 3: Spring Festival Stocking - The Spring Festival is a critical stocking period for sectors such as condiments, snacks, and dairy products, necessitating close monitoring of stocking progress and consumer demand recovery [4]