互助县“冷资源”引爆“热经济”
Xin Lang Cai Jing·2026-01-21 18:32

Core Viewpoint - The article emphasizes the development of winter tourism in Huzhu Tu Autonomous County, Qinghai, by promoting a variety of winter activities and integrating cultural and sports elements to attract tourists and convert "cold resources" into a "hot economy" [1] Group 1: Winter Tourism Initiatives - Huzhu County has launched five major sectors with 36 unique winter activities to establish itself as a winter tourism destination [1] - The 8th "Qinghai Year · Most Haidong" New Year series of cultural and tourism benefit activities and the 3rd Ice and Snow Sports Meeting have officially commenced the winter tourism season [1] - Various attractions are offering diverse winter activities, including skiing at the Tu nationality hometown park, snow tank and go-kart experiences at the Ice and Snow World, and the Frosty Ice Waterfall Festival at Beilong Mountain [1] Group 2: Marketing and Safety Measures - A comprehensive media strategy is being implemented to promote the "Rainbow Hometown" image and drive tourism consumption [1] - Safety measures are prioritized, with a focus on production safety and industry regulation throughout the winter tourism process, including inspections and hazard assessments [1] - The county aims to integrate into the provincial ecological tourism framework, collaborating with nearby cities like Xining to share resources and experiences, thereby expanding the tourism reach [1]