Digital Insurance·2026-01-21 19:32Core Viewpoint - Lemonade Inc. is launching automotive insurance policies for Tesla drivers utilizing the Full Self-Driving (FSD) system, aiming to leverage the growing interest in driver-assistance technology [1][2]. Group 1: Insurance Offering - The new insurance plans will reduce per-mile rates by approximately 50% when Tesla's FSD system is active, as stated by Lemonade [2]. - Lemonade's insurance utilizes artificial intelligence for pricing and claims processing, reflecting a modern approach to insurance [2]. Group 2: Risk Assessment - Lemonade claims that the lower rates are based on data indicating significantly reduced risk when FSD is engaged, aligning with statements from Tesla's CEO Elon Musk [3]. - There is limited comprehensive safety data for driver-assistance technologies, and FSD is currently under investigation by the US National Highway Traffic Safety Administration due to incidents of traffic law violations [3]. Group 3: Product Marketing - Lemonade is marketing its insurance product as "autonomous car insurance," having received access to previously unavailable vehicle data from Tesla as part of a technical collaboration [4]. - Tesla also offers its own insurance in several states, which calculates premiums based on a monthly safety score derived from real-time driving data [5].