萧山:文旅体融合擘画现代江南新图景
Hang Zhou Ri Bao·2026-01-22 02:31

Core Viewpoint - The article highlights the development of cultural and tourism industries in Xiaoshan, Zhejiang Province, emphasizing the integration of sports, culture, and tourism to create a vibrant and attractive urban environment for both residents and visitors [15][16][26]. Group 1: Cultural and Tourism Development - Xiaoshan is set to commence construction on the largest indoor ski resort in Zhejiang, injecting enthusiasm for ice sports and enhancing the cultural tourism industry [15]. - The district has achieved significant recognition, including 21 national honors and over 110 provincial honors, establishing itself as a leading area for cultural and tourism development in Zhejiang [15]. - In 2025, Xiaoshan hosted 7 international events and over 1,000 various competitions, showcasing its capability to attract global attention [17]. Group 2: Economic Impact and Visitor Engagement - The district's tourism revenue reached 52.75 billion yuan, with overnight visitors totaling 28.9 million, maintaining the highest figures in Hangzhou [18]. - The establishment of a "ticket economy" alliance has facilitated a shift from day trips to overnight and vacation tourism, enhancing visitor experiences [18]. - Xiaoshan's cultural industry value increased from 6.6 billion yuan in 2021 to 11.35 billion yuan in 2024, indicating robust growth in the sector [19]. Group 3: Youth Engagement and Community Involvement - By the end of 2025, Xiaoshan's youth population is projected to reach 1.03 million, with initiatives aimed at understanding and serving this demographic [20]. - The district promotes community involvement through innovative mechanisms, transforming idle spaces into vibrant cultural hubs [21]. - Various cultural activities and events have engaged over 3 million residents, fostering a strong sense of community and cultural identity [24]. Group 4: Technological Integration and Future Plans - Xiaoshan is advancing its digital tourism initiatives, incorporating AI and VR technologies to enhance visitor experiences and promote cultural heritage [22]. - The district aims to attract global tourism IP giants and optimize its business environment to support emerging industries like esports and digital culture [27]. - Future plans include enhancing the quality of life through cultural facilities and expanding the reach of cultural services to all residents [26].