以创新监管服务 促网络市场活力 ——《网络市场监管与服务示范区创建管理 办法》解读
Zhong Guo Jing Ji Wang·2026-01-22 03:05

Core Viewpoint - The National Market Supervision Administration has revised the "Management Measures for the Creation of Demonstration Zones for Network Market Supervision and Services," aiming to establish a more vibrant network market ecosystem through long-term governance and practical improvements [1] Group 1: Work Positioning Enhancement - The revised measures have transitioned from a trial phase to formal issuance, indicating an upgrade in the positioning of demonstration zone creation [2] - The long-term goal set for 2035 aims to systematically build a fair and orderly market environment, promoting healthy development of the platform economy [2] - The core task now includes "promoting the integration of digital and real economies, cultivating new productive forces," reflecting a shift towards fostering market innovation and supporting high-quality development [2] Group 2: Key Revision Highlights - The creation tasks now emphasize the cultivation of "new productive forces," focusing on the actual contributions to the integration of digital and real economies and industrial transformation [3] - The revised measures integrate current regulatory reforms and core tasks, enhancing the demonstration value and policy integration effectiveness of the zones [3] - The creation cycle has been adjusted to "generally not less than 3 years," allowing local governments more time for institutional exploration and experience accumulation [4] Group 3: Evaluation System Reconstruction - The new evaluation system has been significantly simplified, reducing the number of primary indicators from 41 to 25, focusing on "regulatory compliance" and "service optimization" [5] - The passing score for primary indicators has been raised from 75% to 80%, ensuring a higher quality of demonstration zone construction [5] - The revised measures encourage a pragmatic approach, reducing the burden of creation and promoting a long-term commitment to development rather than short-term achievements [5] Group 4: Ensuring Effective Implementation - The effectiveness of the new measures relies on strict evaluation and application processes, emphasizing practical outcomes over mere documentation [6] - Successful regions will have mechanisms for experience extraction and promotion, while underperforming areas will receive targeted guidance through a "reapplication" process [6] - A closed-loop system of "creation-evaluation-improvement-promotion" is proposed to drive local innovation and enhance overall governance levels [6]

以创新监管服务 促网络市场活力 ——《网络市场监管与服务示范区创建管理 办法》解读 - Reportify