新华时评：消费活力何以在“体验”中生发

Group 1 - The core viewpoint of the articles highlights the shift in consumer behavior from "product-oriented" to "experience-oriented" consumption, driven by a desire for emotional resonance and personal expression during the consumption process [1][2] - The "Panda Special Train" experience, which combines sightseeing, social interaction, and cultural engagement, reflects the growing demand for immersive travel experiences, marking a significant trend in the tourism industry [1] - The rise of experience-based consumption is evident in urban areas with the popularity of activities such as stand-up comedy, DIY workshops, and immersive theaters, as well as personalized services like custom travel and home-cooked meals [1] Group 2 - According to the National Bureau of Statistics, service retail sales in China are projected to grow by 5.5% in 2025, outpacing product retail sales growth by 1.7 percentage points, indicating a robust expansion of the experience economy [2] - The emotional economy market in China is expected to exceed 4.5 trillion yuan by 2029, showcasing the vast potential for growth in this sector [2] - The government is actively promoting new growth points in service consumption, emphasizing the need for high-quality service supply and the integration of cultural, aesthetic, and spiritual values into products and services [2]