值得买科技：将持续探索以电竞为代表的多元兴趣方向

Core Insights - ZEM Worth Buying Technology Elite Challenge will take place from January 23 to 25, aiming to explore diverse interest areas represented by esports and enhance interest-driven consumption models [1] - The event serves as a key platform for connecting with young users through a closed-loop design of "event + experience + consumption" [1] Group 1 - The ZEM Elite Challenge and the ZEF Esports Festival are designed to create new interest consumption scenarios by integrating online and offline experiences [1] - The offline ZEC Esports Carnival will feature brands from various sectors, enhancing audience engagement through interactive experiences [1] - The online platform "What is Worth Buying" will launch a dedicated event page and community interaction content to convert event enthusiasm into valuable consumer insights [1] Group 2 - The company aims to expand the "interest + consumption" model by creating diverse consumption scenarios online and enhancing real-life experiences [2]