Group 1 - The app "Demumu" reflects the anxiety of the solo living population, particularly among the elderly, who show a strong desire for being seen and confirmed safe [1][2] - The average daily check-in duration for elderly users is over 170 days, with some users checking in for more than 1160 days, indicating a high level of engagement [1][3] - 65% of elderly users on the platform are either living alone or are empty nesters, highlighting the need for companionship and new experiences [1][3] Group 2 - The phenomenon of check-in activities signifies the elderly's acceptance of smart elderly care services and indicates a shift towards intelligent and digitalized elderly care models [2][5] - The demand for emotional companionship among the elderly is strong, with AI chat functions being well-received, as users enjoy interacting with virtual characters [5][6] - The aging population in China is projected to reach 310 million by the end of 2024, with a significant increase in the number of elderly living alone, creating a pressing need for enhanced elderly care services [3][6] Group 3 - The Chinese government is promoting the integration of technology in elderly care services, encouraging the use of AI, big data, and smart devices for health monitoring and personalized services [7][8] - Insurance companies are leveraging their resources to create differentiated elderly care service systems, combining insurance with technology and services to meet the evolving needs of the elderly [8][9] - Companies like Ping An are expanding their smart elderly care services across 100 cities, with plans to increase coverage and enhance service offerings based on customer feedback [8][9]
老年人热衷打卡签到，险企卡位“赛博养老”