Core Viewpoint - The 29th China (Sichuan) New Year Shopping Festival will take place from January 30 to February 11, 2024, in Chengdu, featuring over 100,000 quality products from more than 1,000 domestic and international enterprises, promoting a vibrant consumer experience for the Sichuan-Chongqing region [9]. Group 1: Event Overview - The main venue in Chengdu will cover an area of 50,000 square meters, showcasing products from 36 countries and regions, as well as nearly 30 provinces in China [9]. - The theme of the festival is "Shopping Global New Year Goods, Sharing a Beautiful Life," aiming to blend international flair with local culture [9]. Group 2: International Products - The festival will feature a diverse range of imported goods, including French wines, German beers, Belgian chocolates, Australian beef, and New Zealand milk powder, among others [10]. - Notable first-time exhibitors include Peruvian alpaca wool toys and Bulgarian rose skincare products, enhancing the international appeal of the event [10]. Group 3: Local Products - A special "Chuan-Zihao" section will highlight quality products from 21 cities in Sichuan, including local specialties like rice, tea, and various traditional foods [11]. - The event will also introduce a "Xinjiang Goodies Go to Sichuan-Chongqing" area, featuring unique products from Xinjiang, fostering inter-regional commerce [11]. Group 4: Consumer Goods and Promotions - The festival will showcase a variety of household appliances and vehicles, with major brands like Midea, Haier, and NIO participating, leveraging government subsidies to enhance consumer benefits [12]. - A dedicated area for renowned Chinese liquors will be established, featuring promotional activities to attract consumers [11]. Group 5: Cultural and Entertainment Activities - Over 60 unique activities will be held throughout the festival, including traditional performances and food markets, creating an immersive cultural experience [14]. - The event aims to build a dual-circulation open platform, integrating global and local products while fostering a collaborative ecosystem among government, enterprises, and the market [14].
5万平方米年味会客厅邀你嗨购全球
Xin Lang Cai Jing·2026-01-22 19:11