江西景德镇：以研发设计和品牌建设 赋能陶瓷产业创新发展

Core Viewpoint - Jiangxi Province's Jingdezhen City is advancing the integration of advanced manufacturing and modern services in the ceramic industry, focusing on high-end, personalized, and branded development through R&D, design, and brand building [3][4] Group 1: R&D Innovation - Strengthening R&D innovation by collaborating with major research institutions to establish platforms like the Harbin Institute of Technology's Special Ceramics Research Institute in Jingdezhen [3] - Creating a research commercialization chain that includes an industrial technology center, incubators, accelerators, and industrial parks [3] - Establishing a 6.5 billion yuan advanced ceramic industry development fund to support collaborative innovation between enterprises and universities [3] Group 2: Creative Design - Activating creative design by developing the Sanbao Design Valley as a global ceramic creative design center [3] - Establishing the Jingdezhen International Silk Road Academy to promote global creative design resource connections [3] - Organizing international design competitions and continuously launching new ceramic products to lead contemporary trends [3] Group 3: Brand Building - Implementing 23 group standards for "Jingdezhen-made" ceramics and introducing the first local regulation for ceramic brand protection [4] - Promoting dual certification of "enterprise trademarks + geographical indications" to enhance brand standardization [4] - Establishing a traceability service center and a digital management platform for "Jingdezhen-made" ceramics to standardize product identification and authenticity verification [4]