商务部：2025年以旧换新成效显著，国货“潮品”广受青睐

Group 1 - The core viewpoint of the article highlights the significant progress in China's wholesale and retail industry, particularly through the "old for new" consumption policy, which has led to substantial sales increases in home appliances and digital products [1] - Since the implementation of the "old for new" policy, over 192 million home appliances have been replaced, and more than 91 million new digital products have been purchased [1] - According to the National Bureau of Statistics, by 2025, retail sales of household appliances and audio-visual equipment are projected to reach 1.17 trillion yuan, a year-on-year increase of 11%, while retail sales of communication equipment are expected to reach 1 trillion yuan, with a growth of 20.9% [1] Group 2 - The market for home appliances and mobile phones is expected to exceed 1 trillion yuan each by 2025, marking a historic high [1] - Traditional brands are gaining popularity, with 271 "Old Brand Carnival" events held nationwide in 2025, generating online and offline sales of 22.66 billion yuan [1] - Data from platform companies indicates that the dining transaction volume of Chinese time-honored catering enterprises increased by 21.6% year-on-year in 2025 [1]