Sou Hu Wang·2026-01-23 07:37Group 1 - The winter automotive products market is experiencing a surge in demand due to recent cold weather and snowfall across the country, with significant increases in sales for vehicle protection items [1] - From January, the demand for vehicle anti-cold and protective products has risen sharply, with sales of anti-skid chains increasing by 60% year-on-year and sales of snow covers rising by 17 times [1] - To facilitate consumer purchases, the company has launched a 15% discount on all automotive products, encouraging users to search for "automotive products" on the JD APP [1] Group 2 - The increasing ownership of new energy vehicles is driving an upgrade in automotive product consumption, with significant growth in sales of related items on JD, such as a 176% increase in sales of floor mats for new energy vehicles and an 80% rise in sales of car beds [3] - The rapid growth in new energy vehicle products is closely linked to JD's deepening layout in the new energy sector, making it a key channel for consumers to purchase related products and services [3] - JD has attracted numerous brands like Tesla, Xiaomi, and NIO to its platform, enhancing brand visibility and consumer demand, as evidenced by an 8-fold increase in search volume for Li Auto products after its official store launched on JD [3] Group 3 - JD Automotive has established a comprehensive service system from product selection to delivery and after-sales, enhancing user experience while maximizing brand returns within the JD automotive ecosystem [4] - The platform's efficient supply chain allows for same-day and next-day delivery of automotive products, providing consistent sales growth for partner brands [4] - As the Spring Festival approaches, JD Automotive is promoting a 15% discount on all automotive products, presenting an excellent opportunity for consumers to prepare for travel during the holiday [4]