Core Insights - The event aims to stimulate innovation among youth in Beijing and promote new consumption trends, launching two major case collection initiatives: "2026 AI Star" and "Youth Trend Consumption Star" [2][12] - The initiatives are designed to showcase and support local youth in the fields of artificial intelligence and trendy consumption, contributing to high-quality economic development in the capital [2][12] Group 1: "2026 AI Star" Initiative - This initiative focuses on the practical application and effectiveness of AI technology in various sectors such as consumption, scientific innovation, and entrepreneurship [5][15] - It targets outstanding young innovators, entrepreneurial teams, and AI innovation teams from universities in Beijing, seeking examples of AI technology that enhance daily life and drive industrial upgrades [5][15] - Key areas of collection include AI in consumption (e.g., AI shopping assistants, metaverse consumption scenarios), scientific innovation (e.g., algorithm breakthroughs), entrepreneurship (e.g., AI in traditional industry transformation), and community service applications [6][16] Group 2: "Youth Trend Consumption Star" Initiative - This initiative aims to discover and cultivate local brands and projects that resonate with youth and represent new consumption trends, aligning with Beijing's goal of becoming an international consumption center [7][17] - It focuses on identifying brands excelling in cultural and creative products, commercial upgrades, and innovative consumption models that attract young consumers [7][17] - Key areas of collection include cultural and creative brands, immersive experience stores, and projects that successfully integrate culture and tourism with consumption [9][19] Group 3: Promotion and Recognition - Selected brands and cases will receive significant exposure through specialized planning, store visits, and youth voting, enhancing their visibility and appeal among target demographics [10][20] - The initiative will connect with key commercial districts and cultural tourism platforms in Beijing to provide valuable promotional resources for outstanding cases [10][20] - All selected cases will be included in the "2026 Beijing Youth Trend Consumption Observation," serving as a reference for upgrading the consumption ecosystem [10][20]
北京青年AI创新与潮消费案例征集启动|北京青年消费与经济提振研讨会
Xin Lang Cai Jing·2026-01-23 13:10