Core Insights - Furuida has established a dual-engine development model combining "industrial tourism + live-streaming education," transforming traditional manufacturing sites into new cultural and educational spaces, thereby facilitating digital transformation in the beauty industry [1][4] Group 1: Industrial Tourism - Furuida has redefined the traditional factory experience by integrating smart factories and beauty technology museums with educational courses, creating an engaging industrial tourism ecosystem [2] - The company has successfully attracted diverse visitor groups, including families, students, and corporate clients, with nearly 5,000 visitors recorded in the summer of 2025 [2] - The service team is trained to ensure high-quality experiences, balancing roles in guiding, reception, sales, and facility maintenance, which has garnered widespread market recognition [2] Group 2: Live-Streaming Education - Furuida has extended its service chain by combining industrial tourism with digital transformation needs, hosting events that teach entrepreneurs about the full live-streaming growth logic [3] - Participants gain insights into Furuida's 30 years of industry experience and learn practical skills related to live-streaming, including setup and content creation strategies [3] - The company emphasizes the importance of quality content in driving natural traffic and provides strategies for effective brand storytelling and conversion [3] Group 3: Future Layout - Furuida aims to solidify its position as "China's first beauty technology hub" by enhancing the visitor experience at its technology museum and factory [4] - The company is committed to deepening industry-academia collaboration, developing educational materials, and promoting the integration of educational and industrial chains [4] - Digital upgrades are a key focus, with plans for a virtual factory and personalized product recommendations using emotion recognition technology [5] Group 4: Industry Impact - Furuida's innovative cross-industry exploration breaks down barriers between industrial production, cultural tourism, and enterprise services, creating a diverse ecosystem of "technology + beauty + culture + live-streaming" [5] - The company's dual empowerment through industrial tourism and live-streaming education enhances both brand and product strength, providing replicable practices for traditional manufacturing transformation [5] - As Furuida's initiatives take effect, the value of its industry integration is expected to further unfold, contributing to high-quality development in the beauty and manufacturing sectors [5]
福瑞达跨界融合破局