天府迎新春 马上入川来

Core Viewpoint - Sichuan province is launching a series of cultural and tourism activities to attract visitors during the Spring Festival, with over 2400 events planned to enhance consumer engagement and promote local tourism [4][5]. Group 1: Event Highlights - The province will host over 2400 cultural and tourism activities, utilizing a "1+10+N" matrix to engage visitors from various regions [4]. - There will be 100 lantern festivals and 49 "New Year Shopping Month" events, along with over 400 folk promotion activities [5]. - 20 key ski resorts will offer more than 100 "Ice and Snow+" activities, providing unique winter experiences [5]. Group 2: Promotional Policies - Sichuan is introducing the "Come to Sichuan, Hello Fun" series of promotional policies with an investment exceeding 40 million yuan, covering coupons, movie tickets, scenic area tickets, and community activities [6]. - The province will distribute 20 million yuan in cultural tourism consumption vouchers and 16 million yuan in movie consumption vouchers [6]. - A total of 100,000 free tickets will be issued across more than 100 scenic spots in 21 cities, along with various local promotions to enhance visitor experiences [6]. Group 3: Special Activities - The Spring Festival will feature a significant event with the CCTV Spring Festival Gala being held in Yibin, promoting themed activities for visitors [5]. - Various local customs and activities, such as traditional markets and folk events, will be organized to enrich the festive atmosphere [5].