苹果笔记本市场份额已比肩AMD，共同蚕食英特尔份额中

Core Insights - Apple's self-developed chip project has evolved significantly since its inception in 2008, growing from a small team of 40-50 engineers to thousands of engineers globally by 2023, establishing a strong foundation for continuous technological breakthroughs [1] - The launch of the M1 chip in November 2020 marked a pivotal shift for Apple's Mac product line, transitioning from Intel processors to in-house chips, leading to substantial growth in market share [3] - Apple's self-developed chips have captured approximately 18%-19% of the notebook market, closing the gap with AMD, which holds around 21%-22% market share, while Intel's share has declined to about 60% [3] - In the desktop chip market, Apple has achieved around 10% market share, although Intel and AMD remain dominant players [3] - Apple's M-series chips have evolved to the fourth generation, with 16 different models released, showcasing advancements in manufacturing processes from 5nm to 3nm, and plans to move towards 2nm [7] - The development of Apple's self-developed chips not only reduces reliance on external suppliers but also reshapes the competitive landscape of the global PC chip market, demonstrating the effectiveness of its strategic direction over the past decade [7]