Core Viewpoint - The "crying horse" toy has unexpectedly gained popularity, reflecting a shift in consumer preferences towards imperfect and unique designs that resonate emotionally with individuals [1][3]. Group 1: Emotional Resonance - The "crying horse" serves as an emotional container, allowing consumers to express their acceptance of imperfection and their own vulnerabilities [3][4]. - This toy's appeal lies in its ability to evoke feelings of empathy and connection, as it mirrors the complexities of human emotions [3][4]. Group 2: Cultural and Market Trends - The rise of "ugly-cute" designs in contemporary cultural products indicates a departure from traditional aesthetics, appealing to younger consumers who value authenticity over perfection [3][4]. - The success of the "crying horse" illustrates a broader trend in the cultural and creative industry, where products are not just functional but also serve as mediums for self-expression and social interaction [3][4]. Group 3: Resilience Concept - The term "resilience" has been chosen as the word of the year for 2025, symbolizing adaptability and strength, which the "crying horse" embodies through its design and market success [4]. - The transformation of a flawed product into a bestseller highlights the industry's ability to respond flexibly to consumer needs and market dynamics [4].
“哭哭马”走红:“不完美”也有力量,“有瑕疵”亦能成功
Xin Lang Cai Jing·2026-01-24 05:12