Xin Lang Cai Jing·2026-01-24 10:17Core Insights - The article highlights the launch of JD.com's Book New Year Festival, offering significant discounts on a variety of books to enhance the spiritual experience of the New Year [1][9] Group 1: Children's Books - JD.com has curated a selection of children's books aimed at fostering knowledge during the festive season, including interactive sound books and math exploration titles, with discounts such as 50% off on "Early Education Cognitive Sound Book" [3] - The complete set of "If History Were a Group of Cats" is available at a reduced price of 389.9 yuan, making it an engaging option for children to enjoy reading during the holidays [3] Group 2: Literary Works - The festival features notable literary works such as Liu Zhenyun's "One Sentence Worth Ten Thousand Sentences," which reflects on the lives of ordinary people, and Ma Boyong's "Lychee of Chang'an," which combines historical research with narrative tension, both available at promotional prices [5] - These literary selections are positioned as ideal reads for the festive period, providing a chance for readers to find inner peace amidst holiday celebrations [5] Group 3: Practical Learning Books - The New Year is presented as an opportune time for readers to invest in personal development through practical books, such as "IELTS Vocabulary Mastery," available at a discounted price of 28.2 yuan, targeting those looking to improve their language skills [7] - The new release "The Book of Predictions: The World 1000 Days Ahead" offers insights into future technological and societal changes, available at a 6.7% discount, appealing to readers interested in forward-thinking perspectives [7]