Former BET Exec Michele Ghee Takes The Helm At PlayersTV As President

Core Insights - Michele Ghee has been appointed as the new president of PlayersTV following the acquisition of her agency, Expectant Media, marking a significant leadership change for the network [1][2] - Ghee brings 30 years of media leadership experience and has served on the PlayersTV board for two years, indicating her established role within the organization [1][3] Company Overview - PlayersTV has a network of over 3,000 fan-owners and more than 70 athlete investors, including notable figures such as Chris Paul and Dwyane Wade, which enhances its community-driven approach [2][3] - The network aims to grow its media ecosystem, focusing on streaming video, news, and feature content, leveraging Ghee's expertise in marketing and branding [2][3] Strategic Focus - Ghee's leadership will emphasize scaling original programming and enhancing engagement between athletes and fans through experiential, community-driven initiatives [3] - PlayersTV plans to introduce more live, interactive moments that connect athletes with audiences, with upcoming announcements regarding original content and partnerships [4]