京东汽车旗下全国首家,落地武汉
Chang Jiang Ri Bao·2026-01-25 03:46

Core Insights - JD Auto has officially launched its first "NAJ JD Car Modification Center" in Wuhan, attracting many car enthusiasts [1] - The center aims to capitalize on Wuhan's advantageous location, strong economic atmosphere, and a solid customer base of car modification enthusiasts [3] Group 1: Business Model and Services - The center offers core services including modifications for new energy vehicles, traditional internal combustion engine vehicles, off-road, and general off-road vehicles, as well as motorcycle modifications [3] - JD Auto has established a stable supply chain by signing contracts with over 20 international modification brands, ensuring a comprehensive supply system from brand direct supply to quality control [3] - All modification parts are brand direct supply, with a "tenfold compensation for counterfeits" guarantee, ensuring authenticity for customers [5] Group 2: Customer Experience and Standardization - The center operates under a nationwide standardized model, allowing customers to enjoy warranty services across different cities after modifications [5] - A full-process standardization system has been established, with multiple inspection points during vehicle reception, modification, and delivery, ensuring quality control [5] - Customers are assigned dedicated service groups, receiving reminders about vehicle maintenance and follow-up inspections after modifications [5] Group 3: Market Potential and Growth - The automotive modification market in China is becoming a new consumer hotspot, driven by the release of policies like the 2025 "Automotive Modification Technical Specification Guidelines" and the demand for personalization among younger consumers [7] - The market size grew from 70.5 billion yuan in 2020 to 93.5 billion yuan in 2022, with a compound annual growth rate of 16.3%, and is expected to exceed 160 billion yuan by 2025 [7]