市场监管总局副局长孟扬兼任中国品牌建设促进会第三届理事会理事长

Core Viewpoint - The meeting emphasized the importance of brand building as a key component for enhancing corporate competitiveness and fostering new economic growth drivers, while also addressing the needs of the populace for a better quality of life [1] Group 1: Brand Building Strategy - The China Brand Building Promotion Association is tasked with implementing a brand development strategy guided by Xi Jinping's thoughts on socialism with Chinese characteristics for a new era [1] - The association aims to strengthen brand construction through specialized research, experience exchange, theoretical studies, talent cultivation, evaluation, standardization, and international cooperation [1] - The goal is to create a favorable environment for brand development, enhancing competitiveness, influence, and internationalization of Chinese brands [1] Group 2: Leadership and Structure - The meeting resulted in the re-election of the council, with Meng Yang serving as the chairman and several individuals appointed as vice-chairmen, including Wang Chenhua, Jiang Nan, and others [2] - Members of the third council include representatives from central and national agencies, brand enterprises, research institutions, social organizations, and local brand promotion associations [2] - Officials from relevant departments of the State Administration for Market Regulation attended the meeting as observers [2]