Group 1 - The event "World Pharmaceutical Capital, Smart Care for Newborns" was launched in Bozhou, Anhui, aiming to bridge traditional culture and smart technology, responding to national policies on consumption and home appliance upgrades [1][3] - Bozhou's rich cultural heritage, including intangible cultural assets like Hua Tuo's Five Animal Play, provides a strong foundation for cultural innovation and transmission [3] - The event featured performances showcasing traditional crafts, allowing attendees to experience the unique charm of intangible cultural heritage [3] Group 2 - Haier's high-end home appliance brand Casarte aligns its brand philosophy of "using technology to care for quality life" with the wisdom embedded in traditional crafts, promoting a policy of "replacing old appliances with new ones" alongside cultural revitalization [3][5] - The "Smart Guardian Interactive Exhibition Area" attracted many citizens, demonstrating how advanced technology in home appliances integrates into daily life, making technology more tangible [5] - The event successfully merged consumption promotion with intangible cultural heritage, injecting cultural innovation into the local market and enhancing the appeal of traditional culture [5]
文化与科技跨界对话 “卡萨帝非遗守护之旅”在亳州启动