锁定智能文旅赛道

Core Viewpoint - The company aims to meet the growing and increasingly personalized cultural and spiritual needs of the public by creating high-quality, personalized cultural products and services, leveraging artificial intelligence and innovative technologies [1]. Group 1: Technological Development - The company is implementing a "cultural tourism + artificial intelligence" strategy to accelerate the application of cutting-edge technologies in the cultural sector, creating new products, business models, and experiences [1]. - A technical research platform, infrastructure platform, and innovation application platform have been established, collaborating with top universities to tackle key technologies in cultural tourism data integration and intelligent algorithms [1]. - The company has built a high-quality data set of 12 categories of Shaanxi's cultural resources, launched the first provincial-level vertical model "Boguang" in the domestic cultural tourism industry, and established a smart computing center based on Huawei's Ascend architecture [1]. Group 2: Application and Market Integration - The company has developed a layout of 5 major directions and 30 types of application scenarios, including an intelligent trading platform for tourism resources that connects over 5,900 suppliers with more than 6,000 sales channels [2]. - The smart cultural tourism marketing platform has served over 30 million tourists, with a transaction volume exceeding 4 billion yuan [2]. - The company has launched innovative applications such as AI tour guides and AI digital human guides, and has established the Western International Short Video Base to create a full industry chain platform for AI and short dramas [2]. Group 3: Future Development Plans - During the "15th Five-Year Plan" period, the company will leverage various innovative platforms to continuously upgrade the "Boguang" cultural tourism model, focusing on enhancing the intelligence of core application platforms [2]. - The integration of "culture + digital + entertainment + technology" will be accelerated, with plans to develop an "AI video factory" to empower efficient and personalized production of short video content [2].