“请到广东过大年”消费促进活动启动

Core Viewpoint - The "Please Come to Guangdong for the New Year" cultural and tourism consumption promotion event aims to boost tourism and cultural consumption in Guangdong, with a focus on attracting both domestic and international visitors [1] Group 1: Event Overview - The main event took place in Foshan on January 23, 2026, under the theme "Galloping in Guangdong, Riding into Good Fortune" [1] - The event was co-hosted by the Guangdong Provincial Department of Culture and Tourism and the Foshan Municipal Government [1] - A promotional video for the event and regional promotional clips from 21 cities in Guangdong were released to invite tourists [1] Group 2: Consumption Promotion Measures - The event features a two-phase subsidy program to stimulate cultural and tourism consumption, with the first phase ending on January 22, generating nearly 60 million yuan in consumption [1] - The second phase commenced on January 23 and will run until March 31, offering various discounts across the entire tourism sector [1] - Financial institutions like UnionPay and Ping An Insurance are providing payment discounts, travel insurance, and special vouchers as part of the promotion [1] Group 3: Collaborative Efforts - Multiple tourism platforms have established a "Guangdong Goods Going Global" section to offer exclusive discounts and live promotions [1] - Ride-hailing platforms will distribute consumer vouchers to enhance travel experiences, creating a comprehensive consumption ecosystem covering dining, accommodation, travel, shopping, and entertainment [1]