Group 1 - Zhejiang province announced 23 measures and over 1,700 events to promote consumer spending during the Spring Festival, focusing on six key areas: food, accommodation, transportation, tourism, shopping, and entertainment [1] - Sichuan province plans to host more than 2,400 cultural and tourism events during the Spring Festival, with a total consumption incentive exceeding 40 million yuan, including 20 million yuan in cultural tourism vouchers and 16 million yuan in movie vouchers [1] - The number of bookings for travel products to China from South Korea increased significantly, with a reported 7,351 people booking trips from January 5 to 21, marking an 87.8% year-on-year increase, and bookings for Shanghai products surged by 142.4% [1] Group 2 - Sales of travel packages for the Spring Festival from South Korea increased by over 21% year-on-year, with Chinese products accounting for 16.5% of the total [4] - There is a notable increase in interest among young people for travel products to major cities like Beijing and Shanghai [4] - Major travel agencies are adjusting and optimizing their travel products to meet the growing demand for trips to China, with companies like HANA Tour, Mode Tour, Verygoodtour, and Yellow Balloon expanding their offerings to cater to various age groups and consumer segments [4]
多地策划活动迎接春节消费季，外媒报道韩国赴华旅游需求持续增长
Huan Qiu Wang·2026-01-26 01:12