Core Viewpoint - KFC has made a slight price adjustment on some delivery products, with an average increase of 0.8 yuan, while dine-in prices remain unchanged [1][2]. Company Response - Yum China stated that the price adjustment is a response to changes in operational costs and is necessary for maintaining stable and healthy operations [1][2]. - The company emphasized that popular promotional meal packages such as "Crazy Thursday," "Weekend Crazy Deal," and "OK Meal Set" will not see any price changes [1][2]. - Key products like the "Spicy Chicken Leg Burger" and "New Orleans Grilled Chicken Leg Burger" continue to offer high value in the delivery market despite the price adjustment [1][2]. Market Dynamics - The company views the price adjustment as a normal market practice and a necessary measure for the industry to operate effectively [1][2]. - Yum China plans to continue optimizing its cost structure to provide high-quality and cost-effective products and services to consumers [1][2].
肯德基部分外送产品涨价0.8元 回应:应对运营成本变化,堂食价格保持不变