智通财经网·2026-01-26 07:47Group 1 - Tencent announced a new Spring Festival activity starting on February 1, distributing a total of 1 billion cash red envelopes, with individual envelope amounts reaching up to 10,000 yuan [1] - Tencent's Chairman, Ma Huateng, expressed the desire to recreate the success of the WeChat red envelope feature from years past during the company's annual meeting [1] - The company plans to introduce a new social product called "Yuanbao Pai," which was previously a confidential project, and has begun internal testing for new gameplay features [1] Group 2 - In 2015, Tencent distributed 500 million yuan in cash red envelopes during the Spring Festival, attracting 20 million users on New Year's Eve, with over 1 billion red envelopes sent and received, and peak interaction rates reaching 810 million times per minute [1] - The upcoming cash red envelope distribution aims to leverage the Spring Festival as a major social event to promote Tencent's AI applications [1]