Here's How Google Parent Alphabet Could Boost Revenue From Artificial Intelligence (AI)

Key Points The vast majority of AI users opt for free tools, which leaves money on the table for businesses. If Alphabet started showing ads to the free users of its popular Gemini app, it could generate greater revenue. 10 stocks we like better than Alphabet › Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG) is a digital advertising behemoth, having collected $74 billion in the third quarter of 2025 (ended Sept. 30) revenue from this segment of its business. Its billions of users across its various apps pro ...