How Franchise Economics Can Fuel YUM's Next Growth Cycle

Key Takeaways Yum! Brands is making franchise economics the core driver of unit growth and long-term value creation.KFC and Taco Bell grew system sales and restaurant margins despite inflation in labor and commodities.YUM is using scale, supply-chain leverage and the Byte platform to boost franchise productivity.Yum! Brands, Inc.’s (YUM) next growth phase appears increasingly tied to a single, deliberate priority: improving franchise-level economics. Management has made it clear that unit expansion, margin ...