广货行天下,粤味珍品进京推介!清远好食材北上拓新篇
Nan Fang Nong Cun Bao·2026-01-26 16:31

Core Viewpoint - The event "Guangdong Products Go Nationwide: Guangdong Specialty Agricultural Products Enter Beijing" aims to promote high-quality agricultural products from Qingyuan, Guangdong, to the northern market, showcasing the region's unique offerings and expanding its market presence [2][9]. Group 1: Event Overview - The marketing event was launched on January 26 at the Guangdong Building in Beijing, featuring a variety of Qingyuan agricultural products [3][4]. - The event commenced with a unique "Qingyuan Chicken Fishing" ceremony, symbolizing good fortune and harvest [6][9]. Group 2: Featured Products - The Qingyuan agricultural delegation showcased key products including Qingyuan Chicken, Yingde Black Tea, Qingyuan Silk Rice, Lianzhou Choy Sum, and Xiniu Bamboo Shoots, representing the five major billion-dollar industries of Qingyuan [10][11]. - Notable products included the nationally recognized geographical indication product "Lianzhou Choy Sum" and various ecological agricultural products from the region [23][25]. Group 3: Market Expansion - Qingyuan Chicken has successfully entered mainstream retail channels in Beijing, including Sam's Club, Hema, and Yonghui, making it accessible to consumers [17][18]. - The event aims to leverage Beijing's influence to further penetrate the North China market and enhance the visibility of Qingyuan agricultural products [19][22]. Group 4: Industry Growth - Qingyuan has established a modern industrial system with a focus on scale and branding, with the total output value of its five major billion-dollar agricultural industries projected to exceed 46.124 billion yuan by the end of 2025, with an annual growth rate of over 25% [27][29]. - The initiative is part of a broader strategy to transition from a "billion" to a "trillion" industry landscape, reflecting the ambition for significant growth in the agricultural sector [39][40].

广货行天下,粤味珍品进京推介!清远好食材北上拓新篇 - Reportify