烟台张裕葡萄酿酒股份有限公司关于股东回馈活动的自愿性披露公告

Core Viewpoint - The company is launching a promotional event to reward shareholders of A-shares and B-shares, enhancing brand recognition for its "Long Tail Cat" product series through a lottery and video publishing incentive activity [1][9]. Group 1: Event Details - The event is open to shareholders registered by the close of trading on November 26, 2025, allowing individual participation for natural persons and up to five designated representatives for corporate shareholders [1][6]. - The overall event period is from January 27, 2026, to February 10, 2026, with specific participation times for the lottery and video submissions [1][6]. - The lottery will guarantee a 100% winning rate for all participants, with prizes distributed based on a random draw [3][4]. Group 2: Participation and Rewards - Shareholders can participate in the lottery by accessing the "Zhangyu Quality Life+" mini-program without needing to verify their identity if they see the promotional poster [2][3]. - The video publishing incentive requires participants to create and share original videos featuring the "Long Tail Cat" products, with specific requirements for content and hashtags [4][5]. - Three levels of rewards are available for video submissions based on engagement metrics, with the highest tier offering a total of 12 boxes of products over the year [4][5]. Group 3: Communication and Support - The company will utilize a mini-program and targeted SMS notifications to ensure shareholders are informed about the event [2][3]. - Any inquiries regarding the event can be directed to the company's designated consultation channels during specified hours [8].

烟台张裕葡萄酿酒股份有限公司关于股东回馈活动的自愿性披露公告 - Reportify