沪游双周报｜上海、厦门发布支持游戏电竞产业发展政策

Policy Updates - Beijing's Shijingshan District plans to build a game museum branch and aims for the gaming industry's revenue to reach 31 billion yuan by 2026 [1] - The Beijing Municipal Bureau of Economy and Information Technology will support the intelligent transformation of game software in 2026, enhancing AI capabilities and assisting game engine technology [1] - Huairou District announced support for the esports gaming industry during a cultural tourism development conference, signing agreements with major companies [1] - Shanghai's government issued measures to promote the gaming and esports industry, including rewards for original games and AI-native games [1] - Xuhui District aims to strengthen the gaming industry chain and enhance cultural soft power as part of its development plan [1] - Haizhu District in Guangzhou will provide up to 5 million yuan in support for the gaming industry, focusing on innovation and international expansion [1] Industry Insights - The Chinese esports industry generated 29.331 billion yuan in revenue in 2025, with a year-on-year growth of 6.4% and a user base exceeding 495 million [2] - The actual sales revenue of esports games reached 170.051 billion yuan, marking an 18.96% increase [2] - The 2025 report highlighted Shanghai, Chengdu, and Chongqing as the top cities for hosting offline esports events [2] Events and Activities - The 21st China Game Industry Annual Conference will be held in Jiangxi, focusing on high-quality development paths for the gaming industry [4] - The 13th Golden Tea Awards attracted over 600 gaming companies, providing a platform for industry recognition and collaboration [5] - The 2026 Beijing IP Licensing Expo will take place from May 29 to 31, aiming to integrate IP with various industries [5] - Global Game Jam 2026 in China will occur from January 30 to February 1, encouraging participants to develop game demos within 48 hours [5]