湖南省政协副主席、民进湖南省委员会主委潘碧灵一行调研句象书店

Core Insights - The article discusses the visit of Hunan Provincial Political Consultative Conference Vice Chairman Pan Biling to the Xue Da Education Group's Juxiang Bookstore in Changsha, focusing on promoting reading culture and exploring collaboration opportunities [1][2]. Group 1: Company Overview - Juxiang Bookstore, a member enterprise of Xue Da Education Group, aims to innovate in the "national reading" strategy with a model combining shared reading, cultural space, and reading services [1][2]. - The Changsha Xingsha Yongwang store, opened in September 2024, offers approximately 20,000 titles and 100,000 books, becoming a popular destination for local readers, especially families [2][6]. - Since its inception, Juxiang Bookstore has focused on family reading, promoting advanced socialist culture and traditional Chinese culture, while integrating into the "15-minute community life circle" [6][8]. Group 2: Operational Insights - The bookstore employs a "central kitchen" model to distribute activity packages, allowing each store to select activities based on local needs, ensuring uniform quality for readers, particularly children and youth [7]. - By the end of 2025, Juxiang Bookstore had 14 locations across seven cities, with a total of 989,300 books borrowed and nearly 2,000 cultural reading events held, reaching 49,510 participants [6][8]. - The bookstore's interactive 270-degree immersive theater and various public activities enhance cultural engagement and align with community needs [6]. Group 3: Strategic Initiatives - The Hunan Minjin organization is leveraging the "Book Fragrance Minjin" initiative to foster a reading atmosphere that translates into political recognition and practical engagement [5]. - Plans for 2026 include the "Rural Reading Mentor" empowerment program and the "Theme Reading Year" to build a reading ecosystem, alongside developing integrated courses on "Reading + Family Education" [8]. - Juxiang Bookstore aims to transform from a cultural consumption venue to a core space for community spiritual and cultural life, supporting the Hunan cultural strong province initiative [8].