PwC to resume pitches to Saudi PIF after advisory ban lifted

Group 1 - PwC has been authorized to resume pitching for work with Saudi Arabia's Public Investment Fund (PIF) after a temporary ban was lifted [1][2] - The ban, which was imposed last year, restricted PwC from securing new advisory and consulting contracts with the PIF and its subsidiaries, but did not affect its audit work [2] - PwC generated £1.97 billion in revenue from the Middle East for the 12 months ending June 30, 2024, indicating strong demand for consulting services in the region [3] Group 2 - The lifting of the ban aligns with Saudi Arabia's expansion program, which has increased demand for consulting and advisory services, benefiting firms like McKinsey & Co. and Boston Consulting Group [3] - PwC has made significant investments in Saudi Arabia, including the opening of a large office in Riyadh that serves as its regional headquarters [3] - Laura Hinton has been appointed as the new senior partner for the region, succeeding Hani Ashkar [4]