中国演出行业协会发布首份团播管理标准

Core Viewpoint - The rapid development of the online performance industry has led to the establishment of group live streaming as a significant form of performance and content dissemination, with the release of the "Operational Management Requirements for Online Performance Group Live Streaming" standard aimed at regulating and enhancing the industry [1][2]. Group 1: Standard Development - The standard was developed under the guidance of relevant authorities and involved collaboration with platform companies like Douyin and operational organizations such as Wuyou Media Group, along with industry experts [1]. - The China Performance Industry Association, a national-level social organization supervised by the Ministry of Culture and Tourism, is committed to promoting the standardization and professionalization of the performance industry [1]. Group 2: Management and Operational Guidelines - The standard outlines management responsibilities and operational norms across various dimensions, including institutions and personnel, content and technology, safety and security, and social responsibility [2]. - It emphasizes the establishment of mechanisms for content review, training management, and emergency response, while also setting clear requirements for live streaming quality, equipment, and network environment [2]. - The standard addresses information security, protection of minors, and the mental and physical health of performers [2]. Group 3: Industry Initiatives - In addition to the standard, the China Performance Industry Association and Douyin have launched the "Quality Group Live Streaming Plan" to establish benchmarks for quality content in the industry [3]. - This plan, initiated in September 2025, includes measures such as traffic support, revenue incentives, product empowerment, and professional training to cultivate high-quality group live streaming that meets industry standards [3]. - The association aims to continue promoting the implementation of the standard, enhancing industry training and evaluation, and fostering a healthy online performance ecosystem for high-quality development [3].