（新春走基层）肃北马背上的新牧人：青春接力，从草原到文旅融合

Core Viewpoint - The article highlights the transformation of the horse industry in Su Bei County, Gansu Province, where young herders are integrating traditional horse culture with modern tourism and sports, creating new economic opportunities and preserving cultural heritage [1][4]. Group 1: Youth Engagement in Horse Culture - The 24-year-old herder, Qiu Kou, has been involved with horses for 19 years, evolving from a rider to a horse trainer, emphasizing the importance of horses in Mongolian culture as essential companions and livelihood partners [1][3]. - Qiu Kou's family currently raises over 60 horses for breeding and competitions, showcasing a shift from traditional herding to a more diversified horse industry [4]. Group 2: Economic Development through Cultural Integration - Su Bei County is leveraging its unique resources by combining sports, tourism, and culture, promoting events that connect the vastness of the grasslands with rich cultural experiences [4]. - The local tourism strategy includes immersive experiences that educate visitors about Mongolian customs, cuisine, and horse culture, enhancing the region's appeal as a tourist destination [4]. Group 3: Community and Economic Impact - The local herder, Xin Jun, who holds multiple roles in the horse industry, reports a significant increase in income from horse-related activities, now reaching 300,000 to 400,000 yuan annually, compared to 30,000 to 40,000 yuan previously [6]. - The community is witnessing a growing interest among young people in horse culture, with hopes for more new herders to return and contribute to the preservation and innovation of Mongolian horse culture [6][4].