Core Insights - In 2025, Xinjiang is projected to receive 323 million tourists, generating a tourism expenditure of 370 billion yuan, marking year-on-year growth of 8% and 8.4% respectively, both reaching historical highs [1] - Xinjiang is becoming an increasingly attractive destination for both domestic and international tourists, emphasizing its appeal as a "poetry and distant land" [1] Group 1: Tourism Development Strategy - The Xinjiang government is focusing on the "Tourism Prosperity Strategy," aiming to enhance the cultural and tourism industry cluster, improve infrastructure and service systems, and create a series of premium routes and unique products [1] - The tourism market environment is continuously being optimized to attract more visitors [1] Group 2: Winter Tourism and Economic Growth - Recent snowfall has transformed many areas in Xinjiang into picturesque winter landscapes, boosting the local ice and snow economy through unique accommodations, dreamlike snow houses, traditional cuisine, and skiing resources [1] - The Aletai General Mountain International Ski Resort is experiencing rapid growth in visitor numbers, offering diverse activities such as hot air balloon rides and cable car experiences [1] Group 3: Future Tourism Initiatives - In 2026, Xinjiang plans to significantly develop ice and snow tourism, specialty tourism, and border tourism, with initiatives to create national 5A-level tourist attractions like Kunlun Mountain and the Robor People Village [1] - The government aims to leverage digital technology to enhance the quality of tourism services, improve market order, and promote employment and cultural exchanges among various ethnic groups [1]
2025年新疆全年接待游客3.23亿人次 创历史新高
Xin Hua Wang·2026-01-28 10:23