星巴克销售连续第二个季度回暖 转型初见成效
Ge Long Hui A P P·2026-01-28 13:13

Core Insights - Starbucks has reported a key sales metric showing growth for the second consecutive quarter, indicating the effectiveness of the comprehensive transformation led by new CEO Brian Niccol [1] Financial Performance - The company's global same-store sales increased by 4% year-over-year, slightly exceeding analyst expectations and continuing the positive momentum from the previous quarter [1] - In the crucial U.S. market, same-store sales also grew by 4%, reflecting the ongoing recovery after a prolonged period of stagnation [1] Strategic Outlook - Analyst Andy Barish from Jefferies noted that the company must sustain sales growth into the second half of fiscal 2026 to improve profitability and justify the current substantial investments [1]