难忘那个纵马雪原的红色身影

Core Viewpoint - The news highlights the impact and legacy of He Jiaolong, a prominent figure in promoting agricultural products in Xinjiang, who tragically passed away at the age of 47. Her efforts in e-commerce and live streaming significantly boosted local agricultural sales and tourism, leaving a lasting impression on the community [3][4][5][6]. Group 1: Impact on Agriculture and E-commerce - He Jiaolong's live streaming initiatives transformed the marketing of local agricultural products, leading to a dramatic increase in sales. For instance, a cooperative reported that honey production surged from 2,000 bottles per day to 20,000 bottles due to her efforts [5]. - The "品味新疆" (Taste of Xinjiang) brand initiative, which He led, successfully established a public brand directory that includes 239 regional brands and 776 products, enhancing market competitiveness for Xinjiang's agricultural goods [6]. Group 2: Community Engagement and Legacy - He Jiaolong's approach to public service was characterized by her commitment to community welfare, as evidenced by her refusal to accept commissions for her live streams, instead directing all donations to charitable causes. Over five years, her team conducted 55 charitable activities, raising over 11.1 million yuan for those in need [6]. - In a symbolic tribute, a new rose variety was named "Jiaolong" to honor her contributions, reflecting the deep respect and emotional connection the community has for her legacy [7].